Ceglie Summer event

In 2013, I led the marketing campaign for the Cegliestate event, a renowned summer festival in Southern Italy. This project encompassed developing all print materials for three major events: Cegliestate, the Ceglie Jazz Festival, and Pio e Amedeo. Despite the tight timeline, we successfully distributed over 10,000 copies within a few weeks.

In the meantime I’ve designed and creating several Brand identity for local restaurants and shops, below you can see some of them and most of them are still part of this beautiful town in South Italy,

Cegliestate features a diverse array of performers, including dancers, musicians, and other artists, who entertain daily from June through August. The project’s main brief was to highlight the participation of children and young people, the true stars of the event. To achieve this, I drew inspiration from the traditional elements of Ceglie Messapica: the sea, the sun, and the colors of the city flag.

The design featured:

Children at play
Various icons representing different art forms
The Ceglie skyline under a bright sky

On the reverse side, the design depicted a spray painter creating the scene, symbolising the fusion of youth and art. This approach ensured the campaign resonated with both the local culture and the event’s youthful energy.

Quick Links